They may even undercut you by finding more efficient ways to provide solutions-lowering the demand for yours. If left unattended, your rivals can capture your market share and make your products look outdated.
One of the biggest considerations in business decision-making is competition. This includes your marketing strategies, your brand message, and image, marketing mediums, etc.Ī strong description of your marketing plan will help display competence to the readers and let them know of the marketing tools you have available at your disposal to exploit. How you intend to market and sell your products is often of acute interest to readers.
To inspire confidence in your readers, you can explain how your business model aligns with your target customer’s buying behavior and values.
